Illustrative Competitive Intelligence
Competitive Landscape & Threat Radar
A competitive-intelligence view built the way pharma CI teams work: map where you stand by therapy area, plot rival momentum and threat, track the patent-cliff and pipeline catalysts — and let the summary write itself from the data. Built to show how I turn scattered competitive signals into a clear strategic picture.
🧪 Independent work sample by Michael Park. The competitor set, therapy areas and strategic themes (e.g. the Farxiga patent cliff, the ADC wave, Dupixent pressure) reflect the real, public competitive landscape from company filings and industry press. All share, momentum and threat-score figures are illustrative and synthetic — not actual market data. Not affiliated with, authorised by, or endorsed by AstraZeneca or any company named.
◆ Automatically generated competitive read — narrated from the figures
Computing…
Position by therapy area 01
Illustrative in-market share vs the leading competitor in each area. Dashed marker = category leader.
Threat map — momentum × share 02
Each bubble is a competitor: position shows growth momentum and market share; size shows threat score. Top-right = high share and rising fast — the sharpest threats.
Competitor threat table 03
Click a header to sort. Share % and threat score are illustrative. Threat = a composite of share, momentum and pipeline pressure.
Patent-cliff & catalyst timeline 04
Illustrative view of the near-term risks (loss-of-exclusivity, rival launches) and catalysts (pipeline readouts) that move the landscape.
Method: landscape and themes are sourced from public filings/industry press; all quantitative figures are illustrative and computed within the page. The written read is generated automatically from those figures — narration on top of a transparent model.